Instead, I will send you to Jen Funk Weber. Jen, a cross stitch designer you may know. started a program called "Stitching for Literacy" to promote reading among school children. They receive a handstitched bookmark for their efforts. Now, however, stitching support has dried up. (The local EGA chapter went under.) They need bookmarks up in Alaska ASAP.
"The bookmark can be of any age-appropriate, non-religious pattern. It can be made with any embroidery technique: cross stitch, needlepoint, crewel, Hardanger, something else."
I received this plea in an email, so I'm a little hesitant to blast the shipping address onto the internet, but if you're interested, I've got the address.
Jen has lots of ideas for bookmark finishing. That wasn't a technique I had planned to show, so think of it as a freebie and encouragement.